Two important information systems that a
business can use are electronic commerce (e-commerce) and mobile commerce.
E-commerce revolutionized traditional commerce. The desktop computer would be
able to free the customer from the need to visit a retail outlet. Now, we are
in an era of buying everywhere. Handheld devices that can access the internet
are revolutionizing "traditional" ecommerce. This type of e-commerce
on mobile devices is called mobile commerce (m-commerce).
E-commerce is any business transaction performed electronically. It involves conducting business activities using electronic data transmission, telecommunications networks, and streamlined work processes. There are essentially 3 main subsets of e-commerce: business-to-business (B2B), business-to-consumer (B2C), and consumer-to-consumer (C2C).
·
B2B)
e-commerce is when all parties involved are companies. A sale can take days to
months to complete.
·
B2C
e-commerce is when customers deal directly with a business, avoiding any “middleman”,
and buy directly from the company. A sale can take days to weeks to complete.
·
C2C
e-commerce involves consumers selling directly to other consumers using a third
party such as online auction (ebay, craigslist, ubid), usually taking hours to
days to complete a sale.
An
e-commerce system has many stages that consumers experience in the sales life
cycle. There is a model for purchasing over the Internet which includes the
following components:
·
Search
and identification
·
Selection
and negotiation
·
Purchasing
products and services electronically
·
Product
and service delivery
·
After-sales
service
M-commerce relies on the use of wireless
devices, such as personal digital assistants (PDAs), cell phones, and smart
phones, to place orders and conduct business. This is online sales transactions
that use wireless electronic devices to interact with computer networks that
have the ability to conduct online merchandise purchases. There are some
restrictions that make m-commerce not accessible throughout all parts of the
world. One important issue is user-friendliness. It must be as easy to purchase
an item on a wireless device as it is to purchase it on a PC. Also, network
speed and security is also a major concern for users. The technology needed for
m-commerce is the wireless application protocol (WAP) which is a standard set
of rules for Internet applications that run on handheld, wireless devices.
There are a few benefits to the
transition from e-commerce to m-commerce. E-commerce relies heavily on internet
and allows only restricted access. Alternatively, m-commerce doesn’t require
any internet connectivity. You can access any kind of website anytime and
anywhere. M-commerce offers independent access to the user. Power failures
during transaction processes on ecommerce sites could lead to undesired
results. M-commerce is power-independent.
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